Thanks for stopping by. I'm a multidisciplinary Product Designer from Sydney, Australia. I specialise in UX/UI design, brand strategy and Webflow development. I'm always striving to grow and learn something new and I don't take myself too seriously.
I'm passionate about helping startups grow, improve their customer experience, and to raise venture capital through good design.
I occasionally take on freelance work. If you'd like to find out more about me, or chat about opportunities, please drop me a line.
I'm currently Lead Designer @ UpGuard, one of the world’s fastest-growing cyber security SaaS platforms, with global customers including NASA and the New York Stock Exchange. I work closely with the growth and product teams to help improve the UX of their enterprise-level software and to better the customer experience.
Prior, I was the second employee @ Spaceship. In just 3-months, Spaceship was the fastest-growing new entrant in the world, with $100m in assets and a 50,000+ waitlist. By the time I left in 2019, Spaceship had grown to 50+ employees and $250m in assets and pitch decks I designed raised $40m+ in venture capital.
I built goodbooks.io, the largest curated collection of 6,500+ book recommendations from some of the most successful and interesting people in the world. This project was the #1 Product of the Day on Product Hunt.
I'm also working on himalayas.app with some smart people. It's our love letter to remote work. Coming in 2020.
I’ve worked with Australian startups that have gone on to raise over $60m in funding from some of the most notable investors in the world:
I don’t have a background in design. This may sound alarming, but I consider a generalist approach an important asset.
I studied Management and Finance at UTS, Sydney, before starting my career as an Operations Manager in high-growth startups. I learned to solve complex growth problems quickly across a diverse range of disciplines. In mid-2019, I decided to sharpen my focus into design while maintaining a pragmatic and growth-focused approach.
I believe good design should be simple and clear with a focus on the right questions. It should be the careful intersection of problem-solving, visual creativity and growth strategy.